Every decision you make in your business shapes your success. But how do you know if you’re making the right decision? Should you trust your gut (intuition), take quick action (impulse), or rely on logic (practicality)?
The truth is, all three play a role—but knowing when to lean into each is the key to making decisions that feel good and move your business forward.
Understanding the Three Decision-Making Styles
- Intuition – That deep inner knowing, the quiet nudge that says this is right for me. It’s rooted in your experiences, emotions, and subconscious awareness.
- Impulse – The knee-jerk reaction that feels exciting and urgent but may not be grounded in what’s truly best for your business.
- Practicality – The logical, structured approach that weighs the pros and cons but sometimes lacks the energy and alignment needed for inspired action.
Where Most Business Owners Get Stuck
Many women entrepreneurs either:
- Ignore their intuition and overanalyze every decision, leading to hesitation and inaction.
- Act on impulse and later regret choices that weren’t fully aligned.
- Get stuck in practicality and struggle to take bold, exciting steps forward.
So, how do you find the right balance?
The Key to Aligned Decision-Making
- Trust your intuition to guide you toward aligned opportunities.
- Use practicality to assess the risks and benefits.
- Avoid impulsive decisions that come from fear, pressure, or scarcity.
When you learn to distinguish between these three, you’ll make decisions with clarity, confidence, and ease.
I’d love to hear from you – just comment on this article or send me an email (susan@susanbock.com) and share your take away!
